Facebook promoted alex schultz, vice president of. Product Spain Phone Number growth and analytics, to chief marketing officer, the executive announced in a personal post on the. Social network tuesday. Schultz replaces antonio lucio, who stepped down on sept. 18 after two years in the. Cmo spot. Announcing his departure in august, lucio said he was Spain Phone Number leaving to devote more time to promoting. Diversity and inclusion in marketing. Similarly,  In his post, schultz affirmed he would work to further lucio’s efforts. To tell culturally relevant stories, while layering in his own expertise in areas like segmentation, targeting. Similarly,  And measurement. His appointment suggests facebook will look to better blend purpose-led brand. Building with its historical focus on technological innovation. The top 5 ways retailers can improve. Their checkout experience 70% of shoppers abandon checkout due to frustrating systems. Learn how mid-market

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Checkouts to retain customers. Download now dive. Insight: schultz takes on facebook’s top marketing role as trust in the social media giant remains. low, with. Scrutiny rising among users, advertisers and regulators alike. Lucio, who joined facebook in 2018, was seen. As a savvy hire, as the former hp and visa executive was known for his work in areas like Spain Phone Number diversity and. Inclusion and purpose-led marketing. But the problems lucio was brought on to address — including. Ongoing fallout from the cambridge analytica scandal — linger two years on. Facebook is currently navigating. A minefield of an election year, an area where it has continued. Similarly, to face a lashing over not doing enough to. Stop the spread of misinformation and division. Similarly, the company this summer was beset with. An advertiser boycott, with dozens of brands both large and small pausing their spending in protest of

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To address the spread of hate speech. And earlier Spain Phone Number this month, the wall street journal reported the federal trade commission was preparing a potential antitrust suit against the company. Similarly,  Facebook elevating an insider to cmo will do little to quell concerns that the organization and chief executive mark zuckerberg — despite being Spain Phone Number under a harsh spotlight for years now, with mounting employee unrest — have grown. Similarly, increasingly insular and resistant to outside criticism. “i have grown up in online marketing and believe deeply in the economic empowerment it can bring, its ability to show people more tailored, relevant, less annoying ads, and the fact it allows us to serve everyone by. Similarly, offering

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