As their reason for abandoning a cart. More often than not, digital customers are estimating their total bill as they fill their cart. So, hitting them with extra shipping Niger Email List costs at the very end of the shopping experience can be jarring. In fact, it can be a bit of a slap in the face. Today, Niger Email List digital customers value transparency. And keeping them in the loop of what they’re being Niger Email List charged for is a great way to build that trusting relationship. But hitting them with extra charges at the end is a great way to burn a bridge. In fact, 39% of customers say they would bounce if hit with surprise shipping fees during checkout.
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Let’s take a look at the example below. Screenshot Niger Email List showing differences in a page. As you can see in the example above, adding the “Free Shipping Over $75” nearly doubled their orders for their skincare product. This is most likely for two reasons: Clearly and transparently Niger Email List explaining the shipping prices helps comfort users, and makes converting easier as there is no Niger Email List fear of hidden fees. There is an actual incentive now to increase order size and complete your order, so users can capitalize on the free shipping deal. A little transparency can go a long way, as the stats in the above example.
DYNAMIC PRICING OPTIONS If Niger Email List you have a large and diverse enough product base. You may be regularly shifting your prices. Regardless, you Niger Email List want to keep your prices competitive and adaptive. This is where dynamic pricing options are so Niger Email List helpful. In the below screenshot, the flight-booking site Easyjet gives multiple pricing options for certain flight dates. It Niger Email List even highlights the best deal with the “lowest fare” badge on certain tickets.