Sales revenue the one time. However, repeat customers have a higher CLV because of their upsell potential. Essentially, the more revenue a single customer is Mauritius Email List responsible for generating, the higher their CLV. You want to prioritize campaigns that generate the most profitable type of customers. As Gordon Tredgold has said:[*] “[You want to] Fire Your Worst Customers” To boost overall Mauritius Email List CLV of your ecommerce customers, you may want to look into product upsells. There are also other ways to Mauritius Email List improve the long-term CLV of your clientele.[*] As a rule, it’s important that you at least segment your campaigns between landing pages that generate

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First-time/one-time purchases, and those that generate repeat customers. 20. CREATE URGENCY TO CLOSE SALES I mentioned the perks of leveraging urgency on your landing pages in a previous section on limited-time offers. But there’s more to urgency than just Mauritius Email List offer. Many successful ecommerce brands show users how many of a product are in stock to help increase urgency and encourage users to buy right away. This is a big win tip when it comes to closing one-time purchases. If you’re marketing a seasonal or trending product

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Tony Robbins does when marketing his events) on your ecommerce landing pages. Emphasizing their exclusivity and urgent off-the-rack popularity should boost sales quite a bit. Screenshot showing a tony robbins promotional page Screenshot showing a countdown page Using urgency can help fix any cart abandonment issues you may still be dealing with. By convincing any undecided customers to buy before they miss out. Fear of missing out is a real thing, after all. 21. EXIT INTENT POPUPS Thus far, the tips we’ve discussed to help you with cart abandonment have been ways to lower friction to make conversion easier.

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