And you don’t want them to just put a few items in their cart and then leave. Cue scarcity. Offer shipping, a discount, or a freebie as a limited time offer just before they abandon their cart. Step 1: Identify a limited time offer you could provide to your audience that would push customers who are “on the fence” to act. Don’t go overboard – free shipping or 10% off is often enough to push the needle, especially when paired with scarcity. Step 2: Open List Builder in your Sumo dashboard, and create a new Form.

Email Marketing Why Writing Articles

Step 3: Go to the Design tab of your form and add a Countdown timer to trigger scarcity. Screenshot showing the Sumo dashboard Set the countdown time to be 15 Rwanda B2B List minutes or less. Any longer and the customer is more likely to think they will come back in a few minutes and then forget, leaving forever. Step 4: Put the discount code for free shipping in your success popup: Screenshot showing the.  In the Visibility tab set the Display Rules to only show the form in the shopping cart.

Should Be the Foundation of Your Email

When this is set up, the form will show immediately on your shopping cart page. Screenshot showing the Sumo dashboard Press Publish, and you’ve got yourself a sales getting, emailing scoring, scarcity driven machine. Increase your traffic by asking your visitors to share your content – in a way that makes it far more difficult for them to say no. The easiest way to drive more traffic to your website is to increase the amount of social shares your content gets. The best way to increase your social shares – and therefore your traffic – is by isolating your call to action.

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